[PRESS RELEASE – Singapore, Singapore, 19th July 2022]
NutsPay is collaborating with au (KDDI CORPORATION), a major Japanese telecom company.
au (KDDI CORPORATION)
Several projects are currently being planned with au.
1. Creating a unique game
This project involves developing and releasing a game for kids with a nuts theme. The game will be developed by mediba, a subsidiary of the KDDI Group. The game is scheduled to be launched sometime around August or September.
2. Gifts limited to au Smart Pass holders
Madame Laihout’s Nuts will be gifted on the au Smart Pass subscription service, which has more than 15 million paying subscribers. Madame Laihout’s Nuts are cashew nuts produced at the factory of ING LAIHOUT, a leading female entrepreneur in Cambodia. Cashew nuts that have been carefully handcrafted and maintained with a focus on deliciousness are now enjoyed around the world.
3. Collaboration with au web portal
The au web portal (https://portal.auone.jp/) is a website with over 10 million unique monthly users. Here, articles on the nuts industry and nuts pay will be posted.
NutsPay is a new financial system that supports the cashew nut market in Cambodia. It is said that 80% of citizens in Cambodia are too poor to have a bank account. NutsPay is a social lending project for the cashew nut market and will use SHANTI’s blockchain technology. The project aims to revolutionize the Cambodian economy with blockchain.
The country currently produces 1.1 million tons of cashews each year, which trade at about $1,500 per ton. If NutsPay becomes a reality, it’ll be active on a cashew market worth $1,650,000,000.
The cashew business is gaining global attention in terms of SDGs as well. Recently, the World Economic Forum (WEF), hosted and organized by the World Economic Forum Annual Meeting (Davos Meeting), decided to invest in Cambodian agriculture in its long-term vision. In addition, cashews are becoming a growth market recognized around the world, with large-scale investments being made by financial institutions that are members of the World Economic Forum for the next 10 years.
SHANTI aims to solve challenges by using blockchain and crypto. In other words, the goal of SHANTI is to provide services that match companies and people who need money with investors who want to loan money and earn interest.